Ace Vision was established in Spring 2021. The word "Ace" is defined as either "To Excel" or "A person who is really skilled at something". This definition is the basis of our brand. A vision to excel in what we do but also to provide our customers clothing that makes them truly feel like aces, stepping clean always while on their journey to achieve their own Ace Vision or maintain it.
The name "Ace" was used due to it being something I, the founder, related to as well as a name many may know me by. From young the concept of an "Ace" was something I always felt described me, or my lifestyle. Always aiming to be the best at whatever I done, making sure I was working to the best of my ability always, whether this was education, business, sports etc. The second part of the name "Vision" was not the original name. At first we planned to use "Clothing" or "Apparel" but thankfully opted not to, we felt these names where far too common and something like "Vision" had more meaning and uniqueness to it. We feel it is something many can relate to, almost everyone if not everyone has some sort of vision they're working towards and "Ace Vision" is the idea to have a vision where you excel at what you do.
As mentioned above from young I, Ace, always had this idea of giving my best and aiming to excel. Coming from a working class background to simply be average or even above average, was not enough. I had too much to achieve and starting where I did I was behind already compared to some. I had to start early. From as young as 5 I was surrounded by business, helping my mother on occasions at fund raisers, family events etc with little clothing or sweet stalls. This carried onto my time in school where I was selling sweets, drinks, crisps etc to make some money. The idea of working on my own accord and being my own boss was something I loved, and I realised it was something I wanted to pursue. My first business was Ace Kicks, a shoe reselling business, founded based on my love for shoes, especially limited/exclusive shoes. As time went on and the business grew I decided it was time to look into opening a clothing brand, something from young I had always thought about but never bothered to act on, until now. With the free time given as a result of lockdown and the money built from my Ace Kicks business it allowed me to finally begin looking into starting a clothing brand and I began by ordering samples. Once I had designs and samples I was happy with, after perhaps overspending, I was ready to launch. And now here we are, people all around the world able to read this and purchase our clothing.
To all those who read about us, thank you! And we appreciate you supporting our Ace Vision!